New Castro pop-up welcomed

  • by BAR staff
  • Wednesday May 3, 2023
Share this Post:
Photo: Rick Gerharter
Photo: Rick Gerharter

Welcome Castro, a new pop-up gift store and welcome center in San Francisco's LGBTQ neighborhood, had its grand opening party April 27 and shoppers perused plenty of rainbow-themed merchandise. Located at the old Levi's space at 525 Castro Street, gay proprietor Robert Emmons stated that he hopes to be able to offer visitors a "unique and fabulous retail experience while celebrating the LGBTQ history and culture of the area." Mayor London Breed was on hand, and the party featured drag performers and a DJ. The pop-up storefront was made possible with a $50,000 grant from the San Francisco Office of Economic and Workforce Development and is part of the city's recovery efforts to activate tourist areas and commercial corridors, a release from the Castro Merchants Association stated. The merchants group allocated the funding to Emmons and will spend the other half of the $100,000 grant on related programming, marketing, and administrative costs, according to the association.

Help keep the Bay Area Reporter going in these tough times. To support local, independent, LGBTQ journalism, consider becoming a BAR member.